Why choose a career in Digital Marketing ?
Digital Marketing is a field to learn something new And If you want to work with a agency, you’ll always be working with many different clients, which means you’ll learn new things and never get bored.
There is more opportunity to negotiate remuneration whether you are working in home or as a SEO Freelancer. So as you show your interest in work through job search process, you’ll able to bid higher and higher the more experience you get.
Be Creative :
Not only is there plenty of opportunities for creatives to do their thing in writing,design and even video and audio production,there’s also plenty of room for day to day creativity in a general sense. you’ll always be having to think of new ways to market products, solve problems, and engage audiences.
Work with different people every day : you’be always going to find something new to do in this field- and have someone new to talk to. whether it’s a new client, a colleague with an interesting specialty, or finding fun ways to engage and expand your audience, anyone with an interest in working with people will do well in the social and business end of this career. And if you’re a little more on the introverted side, you can stay behind the scenes doing writing or web work.
Train at your own pace : you can take online Digital marketing courses, build a blog on a website, get some freelance work, and you’re on your way to building a solid portfolio from the comfort of your own home. For most people, there is no need to spend thousands of hours or money sitting around in a classroom-you can really build your skills and get trained in a way that suits your lifestyle.
The Industry is Always Evolving : As the Industry changes and grows, there is always something new to learn, whether you’re taking the lead on these initiatives or not. Since there will be a variety of specialists working in a given agency, you’ll likely be working alongside professionals with a variety of backgrounds, with everyone having to come together to build marketing strategies.
How do you get trained as a digital marketing professional ?
If you have a background in Marketing management, copy writing, web development , you’ve already got plenty of transferable skills to go into digital marketing. You’ll probably want to get started on your own personal branding and build a portfolio in order to build your own unique digital presence.
It’s tough to stay on top of all of the latest trends, but getting a solid understanding of the basics of up and coming trends like Al and virtual reality in the context of how they are being used for marketing is an excellent place to put your focus as well.
You should certainly make sure that your social media streams are consistent with your skills and aptitude- in other words, talk about what you are interested in and learning about publicly and as often as you can. Start a blog even at medium and join some Facebook groups in your field of interest.
You’ll want to also look for a comprehensive, reputable training program to get official certification in one or more core areas. Once you’re officially certified, you’ll then have a leg-up your peers when it comes to searching for fulfilling opportunities.